#SneakerJam15 *Disclaimer: I am a Niche Parent & Network Influencer and served as an on-site social media correspondent at #SneakerJam15. Thanks to Pernod Ricard for sponsoring today’s message.
What happens when you combine iconic sneakers, an amazing film icon, a trendy venue, old school tunes and top shelf drinks…you get Spike Lee’s Sneaker Jam 15; a party where sneakers are mandatory and celebrated through art and music. Sneaker Jam 2015 took place during All Star Weekend and was the height of the Brooklyn, NYC based celebratory festivities. Sneaker Jam 15 was the place to be following the All Star festivities held at the legendary Barclay’s Center. I was beyond excited to be one of the specially invited VIP guests and came dressed and ready to party with 
my girl, Nellie! Spike Lee is well known for his creative film work, unique style, involvement in all things Brooklyn, NYC as well as his collaboration with Absolut to create a one of a kind flavor celebrating Brooklyn, Absolut Brooklyn. The Brooklyn venue, BRIC, was decorated with Lee’s sports memorabilia; ranging from signed jerseys, newspaper articles, photographs, paintings, drawings and there was even a viewing section to sit and enjoy one of his famous films. Thanks to the exquisite brands of liquors, there was a variety of amazing signature drinks flowing all night at well stocked open bars placed throughout the venue: Avion Elevated Margarita, Seagram’s 
Pineapple Gin Gimlet, Martell Sidecar and my favorite, The Aloha Peach made with Absolut Peach. The drinks were a major feature of the celebration and I toasted to my all-time favorite J’s the 3s! The 3s are another well known Brooklyn classic that have been celebrated through the years. These shoes represent all that Brooklyn culture offers: style, timelessness, uniqueness & attitude. The 3’s are an innovative shoe that transcends over time; keeping with the original essence of the brand, the 3’s add color, charisma, character and confidence to the wearer. These shoes stand out and demand attention. Not only are they perfect for playing basketball but they are also perfect for everyday urban wear and a night out on the town; they can be dressed up or down. Growing up in 
Brooklyn in the 90s placed me in the center of Brooklyn culture and the 3s were a major “part” of our street style. The 3’s represent more than a shoe; they represent a lifestyle and a fresh way to look at fashion, culture and Brooklyn. -SD 